{"id":7313,"date":"2026-04-16T09:27:27","date_gmt":"2026-04-16T08:27:27","guid":{"rendered":"https:\/\/climate-hive.org\/?post_type=tribe_events&#038;p=7313"},"modified":"2026-04-16T09:35:12","modified_gmt":"2026-04-16T08:35:12","slug":"insights-green-and-digital-for-small-businesses","status":"publish","type":"tribe_events","link":"https:\/\/climate-hive.org\/pl\/event\/insights-green-and-digital-for-small-businesses\/","title":{"rendered":"Wgl\u0105d: Zielone i cyfrowe. Co to oznacza dla ma\u0142ych firm w praktyce\u00a0"},"content":{"rendered":"<div class=\"tribe-events-virtual-single-marker\">\n\t<span class=\"tribe-events-virtual-single-marker__icon\" >\n\t\t<svg\n\t class=\"tribe-common-c-svgicon tribe-common-c-svgicon--virtual tribe-events-virtual-single-marker__icon-svg\" \taria-hidden=\"true\"\n\tviewbox=\"0 0 26 16\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<g fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" transform=\"translate(1 1)\">\n\t\t<path d=\"M18 10.7333333c2.16-2.09999997 2.16-5.44444441 0-7.46666663M21.12 13.7666667c3.84-3.7333334 3.84-9.80000003 0-13.53333337M6 10.7333333C3.84 8.63333333 3.84 5.28888889 6 3.26666667M2.88 13.7666667C-.96 10.0333333-.96 3.96666667 2.88.23333333\" class=\"tribe-common-c-svgicon__svg-stroke\"\/><ellipse cx=\"12\" cy=\"7\" rx=\"2.4\" ry=\"2.33333333\" class=\"tribe-common-c-svgicon__svg-stroke\"\/>\n\t<\/g>\n<\/svg>\n\t<\/span>\n\tVirtual Wydarzenie<\/div>\n<div  class=\"tribe-events-schedule tribe-clearfix\" >\n\t<p class=\"tribe-events-schedule__datetime\">\n\t\t<span class=\"tribe-events-schedule__date tribe-events-schedule__date--start\">\n\t\t\t6 maja\t\t<\/span>\n\n\t\t\t\t\t<span class=\"tribe-events-schedule__separator tribe-events-schedule__separator--date\">\n\t\t\t\t@\t\t\t<\/span>\n\t\t\t<span class=\"tribe-events-schedule__time tribe-events-schedule__time--start\">\n\t\t\t\t14:00\t\t\t<\/span>\n\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"tribe-events-schedule__separator tribe-events-schedule__separator--time\">\n\t\t\t\t\t-\t\t\t\t<\/span>\n\t\t\t\n\t\t\t\t\t\t\t<span class=\"tribe-events-schedule__time tribe-events-schedule__time--end\">\n\t\t\t\t\t15:00\t\t\t\t<\/span>\n\t\t\t\n\t\t\t\t\t\t\t<span class=\"tribe-events-schedule__timezone\">CEST<\/span>\n\t\t\t\t\t\t<\/p>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Do\u0142\u0105cz do nowej sesji Community Insights, aby dowiedzie\u0107 si\u0119, jak ma\u0142e firmy utrzymuj\u0105 konkurencyjno\u015b\u0107, przechodz\u0105c zar\u00f3wno transformacj\u0119 zielon\u0105, jak i cyfrow\u0105.<\/h4>\n\n\n\n<p>Ma\u0142e firmy odczuwaj\u0105 presj\u0119 zar\u00f3wno na dekarbonizacj\u0119, jak i cyfryzacj\u0119, ale robienie obu rzeczy naraz mo\u017ce by\u0107 przyt\u0142aczaj\u0105ce. Co by by\u0142o, gdyby zielone i cyfrowe wspiera\u0142y si\u0119 nawzajem?<\/p>\n\n\n\n<p>Praca nad \u201c<strong>podw\u00f3jna transformacja<\/strong>\u201d\u0142\u0105cz\u0105c strategie zielone i cyfrowe, mo\u017ce pom\u00f3c M\u015aP budowa\u0107 odporno\u015b\u0107, obni\u017ca\u0107 koszty i zapewnia\u0107 przysz\u0142o\u015b\u0107 ich dzia\u0142alno\u015bci. Jak ma\u0142e firmy mog\u0105 to zrobi\u0107 w praktyce?<\/p>\n\n\n\n<p>Podczas tej nowej sesji Community Insights przyjrzymy si\u0119 wnioskom z niedawnego badania \u2018<em><a href=\"https:\/\/www.strivecommunity.org\/reports\/eu-digitalization-journey\">Cyfrowa Transformacja Europejskich Mikroprzedsi\u0119biorstw<\/a><\/em>\u2018, stworzonego we wsp\u00f3\u0142pracy Mastercard i Caribou. Badanie pokazuje, \u017ce wiele mikroprzedsi\u0119biorstw jest nadal na wczesnym etapie dojrza\u0142o\u015bci cyfrowej i podkre\u015bla, \u017ce zr\u00f3wnowa\u017cony rozw\u00f3j zale\u017cy od gotowo\u015bci cyfrowej.&nbsp;<\/p>\n\n\n\n<p>Podczas webinaru om\u00f3wimy, jak cyfrowe transformacje i podr\u00f3\u017ce zr\u00f3wnowa\u017conego rozwoju przecinaj\u0105 si\u0119, i co to oznacza w praktyce dla ma\u0142ych firm oraz tych, kt\u00f3rzy je wspieraj\u0105.&nbsp;<\/p>\n\n\n\n<p><strong>Czego mo\u017cna si\u0119 spodziewa\u0107?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Kluczowe wnioski<\/strong> z bada\u0144 &nbsp;<\/li>\n\n\n\n<li><strong>Implikacje praktyczne <\/strong>wsparcie dla mikroprzedsi\u0119biorstw i projektowanie program\u00f3w &nbsp;<\/li>\n\n\n\n<li>Rzeczywiste <strong>studium przypadku<\/strong><\/li>\n\n\n\n<li>Interaktywny <strong>dyskusja<\/strong> &nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Studium zosta\u0142o opracowane przez Mastercard za po\u015brednictwem jego <a href=\"https:\/\/www.strivecommunity.org\/programs\">Program UE STRIVE<\/a> \u2013 inicjatywa wspieraj\u0105ca rozw\u00f3j i odporno\u015b\u0107 ma\u0142ych przedsi\u0119biorstw w ca\u0142ej Europie \u2013 we wsp\u00f3\u0142pracy z <a href=\"https:\/\/caribou.global\/\">Karibu<\/a>, globalna firma konsultingowa przyspieszaj\u0105ca transformacj\u0119 cyfrow\u0105.<\/p>\n\n\n\n<p><strong>Do\u0142\u0105cz do nas 6 maja o 14:00 CEST, aby odkry\u0107<\/strong> <strong>jak podw\u00f3jna transformacja mo\u017ce sta\u0107 si\u0119 praktycznym podej\u015bciem do budowania odporno\u015bci, konkurencyjno\u015bci i wp\u0142ywu<\/strong> <strong>dla Pa\u0144stwa organizacji<\/strong>.&nbsp;<\/p>\n\n\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h5 class=\"wp-block-heading\">Log in or sign up to RSVP for this event<\/h5>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fdcfc74e wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/climate-hive.org\/pl\/login\/?redirect_to=https:\/\/climate-hive.org\/event\/insights-green-and-digital-for-small-businesses\/\" style=\"background-color:#ffffff00\">Log in<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/climate-hive.org\/pl\/membership-levels\/\">Zarejestruj si\u0119<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">O narz\u0119dziu Community Insights<\/h4>\n\n\n\n<p>Przeznaczona dla cz\u0142onk\u00f3w Climate KIC Community, Wgl\u0105dy Spo\u0142eczno\u015bci to przygotowane zestawienia informacji na tematy, kt\u00f3re maj\u0105 dla Ciebie najwi\u0119ksze znaczenie; niezale\u017cnie od tego, czy chodzi o poruszanie si\u0119 w nowych krajobrazach finansowania, zrozumienie zmian w polityce, czy dotrzymywanie kroku zmianom rynkowym. 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