Join a new Community Insights session to discover how small businesses stay competitive while navigating both the green and digital transitions.

Small businesses are under pressure to both decarbonise and digitalise, but doing both at once can feel overwhelming. What if going green and going digital could support each other?

Working on the “twin transition”, combining green and digital strategies, can help SMEs build resilience, cut costs, and future-proof their business. How can small businesses do it in practice?

In this new Community Insights session, we will explore insights from the recent study ‘Digital Transformation of European Micro-Businesses‘, created in collaboration between Mastercard and Caribou. The research shows that many micro-businesses are still at an early stage of digital maturity and highlights that sustainability depends on digital readiness. 

During the webinar we will unpack how digital and sustainability journeys intersect, and what this means in practice for small businesses and those who support them. 

What can you expect?

• Key insights from the study  
• Practical implications for micro-business support and programme design  
• A real-world case study
• Interactive discussion  

The study has been developed by Mastercard through its Strive EU programme – an initiative supporting small business growth and resilience across Europe – in collaboration with Caribou, a global consultancy accelerating impact in the digital age.

Join us on May 6 at 14:00 CEST to discover how the twin transition can become a practical pathway for resilience, competitiveness and impact for your organisation. 

About Community Insights

Reserved for Climate KIC Community members, Community Insights are curated briefings on the topics that matter most to you; whether it’s navigating new funding landscapes, understanding policy shifts, or keeping pace with market developments. Each online session is constructed to be practical, timely and relevant.